Oracle announced its decision to shut down its advertising business during its recent earnings call for the quarter ending March 31. The division’s revenue had declined to $300 million in the 2024 fiscal year.
“In Q4, we decided to exit the advertising business, which had declined to about $300 million in revenue in fiscal year ’24,” CEO Safra Catz stated during the call.
This marks a significant drop from August 2022, when the advertising division reportedly generated $2 billion in revenue. The substantial decline over the past two years has led Oracle to refocus its efforts away from this segment.